Maybe you think email marketing is no longer meaningful in our times. Nowadays there are plenty marketing methods. We can mention other marketing methods such as social media, paid campaigns, SEO and so on. If you think that email marketing it’s no longer relevant maybe you should analyse more. Or more correctly, why shouldn’t you use email marketing too? Especially now when the emails are …
Whether we’re talking about a B2B store or a B2C store, it’s important to know why do we need to use upselling and cross-selling. We need to know why we should use them and what’s the difference between them. Upselling and cross-selling are not just marketing tactics that are meant to improve your sales. You will also get a better deal. By using them in …
B2B vs. B2C. What are the differences between a Business to Business (B2B) and a Business to Consumer (B2C) platform? We understand right from the beginning that an online B2B website or store refers to a company’s website or shop that has legal entities as clients and may or may not accept to work with individuals – unlike a B2C website or store that typically …